The SplashCast Console is a content management system for organizing and tagging multiple media types. Users can then arrange the content into custom shows that dynamically updated in an embeddable player. I was able to join the company during it’s first week, and was integral to the product development, strategy, as well as the user experience and user interface design.
The other half of the SplashCast equation was the player, which is embeddable and endlessly customizable. As with the Console, feature-bloat became a serious issue, and it fell to me to make a very complicated widget appear simple by hiding its more powerful features.